Our promise to you.
FREE, DISCREET
SHIPPING
UNBEATABLE
PRICES
WORLD-CLASS
QUALITY & DESIGNS
WARRANTY +
EASY RETURNS
SECURE PAYMENTS,
DEPOSIT OPTIONS
Looking for something more unique? Design your own.
CHOOSE YOUR DESIGN
Explore design ideas, options & budget with our experts via a virtual consultation.
CHOOSE YOUR STONE
Select a loose, lab-grown diamond or moissanite suitable for your design. See real images & videos of the stone before approval.
REVIEW YOUR ORDER
Our team sends you pre-shipment images for final approval.
Kind, not mined.™
LAB-GROWN DIAMONDS | VS | Mined DIAMONDS |
Depending on the size, can take 4-10 weeks to form | Time to create | Millions of years to form deep within the earth |
A small diamond seed is subjected to high pressure and temperature causing it to crystallise into a diamond which continues to grow | Method | Diamonds are mined from the earth via giant, open-pit or underground mines |
The process is closely monitored to ensure the desired size, quality, and characteristics of the diamond | Process | Unsustainable and environmentally destructive consequences from mining |
Well controlled conditions, FAR less impact on the environment | Conditions | Industry reputation for unethical labour practices |
Results in affordable & sustainable diamonds | Price Results | Results in expensive & unsustainable diamonds |
Carbon composition, 10 on mohs scale, refractive index: 2.417 - 2.419 | Composition | Carbon composition, 10 on mohs scale, refractive index: 2.417 - 2.419 |
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Lab-grown diamonds are identical to earth-mined diamonds in every way.
They possess identical chemical, physical, and optical characteristics to naturally mined diamonds, showcasing the same brilliance and sparkle, at a much less cost to you, and the planet!
Customer love from around the globe.
Verified reviews with an average rating of 4.97 stars